The more famous a person is, the more followers they will have on Twitter, that most dynamic of social media platforms. Popularity is no measure of virtue, however, with many tweets by the singer Liam Gallagher (3.2 million followers), for instance, suitable only for the wall of a public urinal.
The Church nonetheless wants the faithful to use social media in the “new evangelisation” of the West, and Pope Francis offers leadership by tweeting films to accompany his monthly prayer intentions, speaking directly to the 18 million people following him at @Pontifex.
